
SOLUTION
Launching a product in the pharma industry is a highly complex task. Every product launch is strongly affected by multiple internal and external factors. In this highly challenging environment, the aim is to achieve excellence through organization, effectivity and efficiency. Nowadays business divisions are utilizing all sorts of custom tools to do their part, in order to have a complete overview and control over the launch .
LEA® is a launch excellence application that provides modules and tools dedicated as a support, while connecting all the product launch processes in a responsible, elegant and simple manner. The result is a global online platform that allows users to plan, track and generate insights, across your product launches.
The application easily tracks multiple projects and helps you to excel at your product launch.








Market Research
Planning
Execution
Launch Readiness
Excellence Tracking
Launch Tracking
Insight Generation
Best Practices
LAUNCH PROCESSES

Modules
LAUNCH PROCESSES
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Modules |
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Market research library |
Rollout plan |
Project plan |
Budget plan |
Activity tracker |
Spend tracker |
Expert dictionary |
Scientific dialogue tracker |
Package approval |
Pricing |
Activity assessment |
Readiness checklist |
Gate approval |
Launch process monitor |
KPI details |
Launch tracker |
Insight generator |
Best practices |
CAPABILITIES
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Activity planning
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Follow-up
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Readiness assessment
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Notification / reminders
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Commenting / review
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Approval flows
INPUT
REPORTING
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Analyse across data and organization
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Interactive reports - commenting
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Publication and reporting
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Customized reports
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Forecasting
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Power BI integrated
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Collect master data from ERP system and 3rd party system
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Customized integration
INTEGRATION
ADAPTION
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Documentation of launch process
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Best-practice library
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Local content providers
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Learn and improve for next launch
EXCELLENCE
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Dynamic application structure
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Role based menu
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User authorization & role
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Module customization
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Cloud / on-premises

Application
LEA® is a cloud and on-premises application that handles product launches. With LEA planning, coordinating and tracking the launch progress, becomes fast and easy. The application covers all aspects of multiple launch processes, while it ensures high levels of co-operation of your team and organization, enabling working on the same data and tool..
